Everything it takes to run a company. One platform.
Strategic Planning
Direction, data, analysis, workshop, strategy map and implementation plan: an eleven-step flow takes you from draft to approved plan. EMA prepares the first draft of every step.
- Mission, vision, values and direction
- Financials, department input and web research
- PESTEL, Five Forces, competitor, market and value chain analyses
- Digital workshop: voted SWOT, TOWS and focus areas
- Balanced Scorecard, OKR, Hoshin Kanri or hybrid
- Strategy map, indicators and targets
- Implementation plan, initiatives and budget
- A presentation-ready strategic plan document


Strategy Execution
The approved plan moves into execution: goals reach departments, the scorecard updates every month, and whatever falls behind stands out on the Management Dashboard.
- Company, department and personal scorecards
- Goal cascade and department approval
- Initiatives, milestones and tasks
- Project portfolio
- Review meetings and minutes
- Process targets
- Action lists and document management
- Indicators measured automatically from company systems
- Executive summary and items needing attention


Human Resources
From organisation to pay, from recruitment to succession, every HR process is tied to the same strategy. Every decision is made knowing the person's goal results and competencies.
- HR dashboard and HR strategy
- Org chart, job architecture and grades
- Workforce plan and critical roles
- Competency model, role profiles and personality inventory
- Goal cards and 180°, 270°, 360° reviews
- Calibration Committee and 9-Box
- Careers, promotion and succession plans
- Training and development
- Recruitment and onboarding
- Exits and exit interviews
- Pay bands, raise and bonus simulation
- Employee experience, surveys and eNPS




Innovation and Projects
Employees' ideas gather in a pool and become projects that pass through stage gates; every project is tied to a strategic goal.
- Idea pool
- Brainstorming with EMA
- Stage-gated projects
- Every project tied to a strategic goal
EMA
EMA lives inside every module: it knows the context of each screen, proposes, writes the draft and answers your questions with your company's numbers.
- On every screen, with that screen's context
- Ask EMA: type or say your question
- Proposal cards and drafts
- Spoken questions and spoken answers
- In-app guide